Explore the intriguing branding battle between Taco Bell and Taco John's over the 'Taco Tuesday' trademark. Gain insights into brand identity, intellectual property rights, and public engagement strategies from this high-stakes marketing showdown. Ideal for brand marketers seeking lessons from real-world trademark disputes in the fast-food industry
Investigations expose McDonald's franchisees violating child labor laws; article warns brands, highlights similar cases, and suggests strategies for prevention.
Explore valuable lessons from David's Bridal and Tupperware's financial struggles, emphasizing the importance of monitoring consumer preferences, embracing digital platforms, and adapting to market trends for long-term business success.
This article explores the eye-opening racial and gender double standards exposed in the heated NCAA Women's Final Four faceoff between LSU's Angel Reese and Iowa's Caitlin Clark. Discover how their on-court taunts ignited a broader conversation about biases in sports culture, and learn about the ongoing fight for a more inclusive and equitable environment for all athletes.
Pensole Lewis College, the first U.S. academy dedicated to footwear design, offers mainstream brands access to untapped diverse talent. Their recent collaboration with Designer Brands and DSW led to the opening of JEMS, the first Black-owned footwear factory in the United States. This partnership not only showcases the creativity of Black designers but also provides exclusive, innovative products for DSW stores, demonstrating the immense value of supporting institutions that promote diversity and inclusion in the design industry.
Aramark's Black History Month menu of chicken & waffles with watermelon at a NY school highlights ongoing cultural insensitivity. Learn why this is seen as racist & the importance of cultural competence in creating inclusive environments in schools & beyond.
Using Social Listening for Crisis & Reputation Management If you’ve been reading our blogs, by now you know how essential social listening can be to helping you identify how your…
Photo of River Valley High School Football Team Several members of the River Valley High School Varsity football team in Yuba City, CA, were caught on video after staging a…
Chick-fil-A franchise Chick-fil-A has found itself in deep hot sauce with social media users after a posted response went viral. According to fans, the response allegedly called out a Twitter…
Juul's entire customer proposition was about saving lives; it clearly did the opposite and is finally paying for it. E-Cigarette maker, Juul Labs, has opted to pay almost $440 million to settle…