OpenAI didn't just launch a feature. It bulldozed the traditional marketing funnel. Here's what to do next. Did anyone else feel the marketing ground shaking? There are moments when the…
There are moments in business when you see something so clearly, you can't unsee it. It’s like finding a rounding error in a global budget—a tiny flaw that, once you…
Did You Feel the Shift? At B3 Media Solutions, we firmly felt the change. We believe this shift is the most impactful change in digital marketing since Google launched in…
After more than a decade of relying on social listening, a leading marketing intelligence expert declares it's time to move on. This manifesto breaks down why tracking brand mentions is like analyzing a crime scene after the fact, revealing how brands miss the real, purchase-driving conversations happening in digital campfires. Discover the F.I.X. Method—a proactive approach to Cultural Sensing that helps you find the human truth in the data and execute on the opportunities your competitors can't see.
Remember the moment you spotted someone wearing merch from your favorite TV show, band, or brand? You instantly felt an unspoken connection, maybe even sparking a conversation that lasted for…
The Great Social Platform Migration January is already off to a chaotc, yet interesting start as "The Great Migration" on social platforms has picked up speed. My head is spinning.…
As the potential TikTok ban looms, many brands are scrambling to diversify their social media presence in 2025. I've gotten numerous calls from clients, asking if Bluesky, a rising star…
A POV on the new rollout of Reddit Answers an AI driver Q&A feature.
In the rapidly evolving landscape of entertainment, the emergence of generative artificial intelligence (AI) marks a transformative shift. OpenAI's "Sora" stands at the forefront, captivating industry leaders like Tyler Perry and sparking revolutionary changes. This article delves into the burgeoning role of generative AI in entertainment, exploring its historical journey, potential impacts, and the exciting future it promises.
Social media management platforms streamline tasks, from automated posting to effortless reporting. Tools like Cloud Campaign boost efficiency, allowing agencies to handle more clients without expanding their teams. Consider outsourcing tasks and focus on high-value activities for exceptional results.