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  • Home
  • We Are B3
    • Meet the Team
  • What We Do
    • Social Media Monitoring & Listening
    • Social & Digital Marketing Strategy
    • Community Management
    • Social Media Help Squad
    • Unification of Business Metrics
  • Resources
    • Blog
  • Contact
Read more about the article Amazon Gets Hit With A Lawsuit For Deceiving Tipping Customers

Amazon Gets Hit With A Lawsuit For Deceiving Tipping Customers

  • Post author:Barika Phillips-Bell
  • Post published:December 8, 2022
  • Post category:Brand Rewind

Amazon gets hit with a lawsuit by DC Attorney General, Karl Racine, after deceiving customers about tips given to Amazon drivers.

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Read more about the article Elon Takes Over The Twitterverse

Elon Takes Over The Twitterverse

  • Post author:Barika Phillips-Bell
  • Post published:November 2, 2022
  • Post category:Brand Rewind/Community Management/Social Media

In April 2022, I wrote about “Elon’s Showdown With the Twitterverse” and discussed Elon’s ambitions to purchase Twitter and his plans for the platform. In the article, I explained how…

Continue ReadingElon Takes Over The Twitterverse
Read more about the article Football Players Feet Held To The Fire After Pulling A Fake Slave Auction Prank

Football Players Feet Held To The Fire After Pulling A Fake Slave Auction Prank

  • Post author:Barika Phillips-Bell
  • Post published:October 5, 2022
  • Post category:Brand Rewind

Photo of River Valley High School Football Team Several members of the River Valley High School Varsity football team in Yuba City, CA, were caught on video after staging a…

Continue ReadingFootball Players Feet Held To The Fire After Pulling A Fake Slave Auction Prank
Read more about the article Racist Juneteenth Sign Prompts Outrage
© Screenshot via YouTube/WCSH/Screenshot via YouTube/WCSH

Racist Juneteenth Sign Prompts Outrage

  • Post author:Barika Phillips-Bell
  • Post published:June 29, 2022
  • Post category:Brand Rewind/Social Listening

© Screenshot via YouTube/WCSH/Screenshot via YouTube/WCSH Juneteenth, a federal holiday commemorating the end of slavery in the United States, is celebrated by many in this country. However, in the small…

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Read more about the article Ulta Beauty Backlash After Newsletter Mishap

Ulta Beauty Backlash After Newsletter Mishap

  • Post author:Barika Phillips-Bell
  • Post published:May 5, 2022
  • Post category:Brand Rewind/Branding/Social Media

If any brand could do a #BrandRewind this week, I am sure it would be Ulta Beauty, after sending out a tone-deaf reference to the late designer, Kate Spade.  In…

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Read more about the article M-I-C-K-E-Y Mouse Fans Unite Against Rep. Lauren Boebert

M-I-C-K-E-Y Mouse Fans Unite Against Rep. Lauren Boebert

  • Post author:Barika Phillips-Bell
  • Post published:April 6, 2022
  • Post category:Brand Rewind/Social Listening

News around Florida’s “Don’t Say Gay” law backed by Florida Governor Ron DeSantis has made the rounds in news cycles throughout the U.S. Disney employees in Florida and California criticized…

Continue ReadingM-I-C-K-E-Y Mouse Fans Unite Against Rep. Lauren Boebert
Read more about the article Amy’s Kitchen In Hot Water Over Employee Abuse

Amy’s Kitchen In Hot Water Over Employee Abuse

  • Post author:Barika Phillips-Bell
  • Post published:March 17, 2022
  • Post category:Brand Rewind/Social Listening

Picture of Amy's Kitchen products on store shelves Recent news stories have been popping up around the beloved vegan and vegetarian food brand Amy’s Kitchen after a group of Amy’s…

Continue ReadingAmy’s Kitchen In Hot Water Over Employee Abuse
Read more about the article A Lesson From Hugo Boss’ Impressive Brand Refresh

A Lesson From Hugo Boss’ Impressive Brand Refresh

  • Post author:Barika Phillips-Bell
  • Post published:March 9, 2022
  • Post category:Brand Rewind/Branding/Social Media Campaigns

Hugo Boss’ Impressive Refresh Misses Long-Term Brand Loyalty Play Fashion lovers everywhere were impressed and engaged with Hugo Boss’ reboot of the brand, done as part of its new growth…

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Read more about the article To Thine Own Brand Be True

To Thine Own Brand Be True

  • Post author:Barika Phillips-Bell
  • Post published:February 23, 2022
  • Post category:Brand Rewind

To Thine Own Brand Be True Unless you’re from the UK or have done extensive traveling in Europe, you may not be familiar with the brand, Tesco. However, the lesson…

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Read more about the article Audi Wins Wheel Fans

Audi Wins Wheel Fans

  • Post author:Barika Phillips-Bell
  • Post published:January 18, 2022
  • Post category:Social Listening

Whether you’re a Wheel of Fortune fan or were just watching with your parents at home during the holidays, you might have caught this particular episode. WOF contestant, Charlene Rubush,…

Continue ReadingAudi Wins Wheel Fans

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